Internet Marketing is more than just SEO
Internet marketing, also known as digital marketing, web marketing, online marketing, or e-marketing, is the Marketing of products or services over the Internet.
At TMG we utilize all the available tools that tie together the creative and technical aspects of the Internet for our clients. This includes: design, development, advertising, promotions, sales and placement of media along many different targeted stages.
Business Model:
We are dedicated to marketing Small and Medium Sized Businesses utilizing the Internet to find and to nurture relationships that can be used for real-world advantages Local Internet marketing uses tools such as social media marketing, local directory listing, and targeted Internet online sales promotions.
One-to-one approach
In a one-to-one approach, we target a user browsing the Internet to promote your business or services. This approach is used in search engine marketing, for which the advertisements are based on search criteria specified by the users.
Appeal to specific interests
When appealing to specific interests, we place an emphasis on appealing to a specific behavior or interest, rather than reaching out to a broadly defined demographic. We segment the audience by age group, gender, geography, and other general factors. The more specific the target audience is, the better the results.
Niche Marketing
Niche internet marketing puts further emphasis on creating destinations for web users and consumers on specific searches for goods and products. For example, whereas in traditional Internet marketing a website would be created and promoted on a high-level topic such as "Ford Trucks", niche marketing would focus on more specific topics such as "Ford F150 4x4 Trucks".
Niche marketing provides the searching prospects specific targeted information.
Geo-targeting
In Internet marketing, geographic targeting is the method of determining the geographic location of a website visitor and delivering specific content to a visitor based on his or her location, city, state or zip code.
Advantages
Internet marketing is inexpensive when examining the ratio of cost to reach a targeted audience. Companies can reach a wide audience for a small fraction of traditional advertising budgets.
The Yellow Pages are history! Be where your customers are looking! Google, Bing, Yahoo, Face book, Twitter and LinkedIn.
With Internet Marketing we give you the advantage of measuring statistics easily and inexpensively with a regular analytics report of visitors to your site. Almost all aspects of an Internet marketing campaign can be traced, measured, and tested, we will work with you to achieve the best results possible.
Example: Traditional advertising such as flyers cost approximately $500 per 1,000 mailed via US Mail. For less money you can reach Millions of Customers looking for you with almost an immediate response via telephone call, E-mail or store visits.